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afaqs!The Mobile Indian

Television

Sony set to buy ETV's channels

Biggest media deal for $500-600 million to give Sony a bigger share of regional pie.

Murdoch to appear before UK parliamentary panel

Son & key executive, too, even as US legislature members seek News Corp probe.

NDTV Convergence [Adept Media]

Description:A logo portraying convergence of technologies and diversity in thoughts to build innovative product.

Out of Home (OOH)

Posterscope India soars with airport advertising vertical, PSI

Launched in India eight months ago, PSI has already handled airport advertising for a variety of brands.

Transform yourself with Transformer M-5500!

In a bid to promote its new handset, S Mobility has launched an out of home campaign by creating a larger than life static cut-out of Optimus Prime, the fictional character from the Transformers movie.

Dove Mall Activation 2011 [Orienta Cine Advt Pvt Ltd.]

Description:To attract the TG of Dove and experience the Most recommended shampoo by Indian women.

Radio

MY FM rejigs its leadership team

The senior management modifications have been executed keeping in mind the much-needed development and enrichment of the team members, who have always added to the credibility of MY FM.

Phase III: A mixed bag for radio broadcasters

According to the new policy announcements, FM channels can feature news bulletins from AIR; the FDI limit has been increased from 20 per cent to 26 per cent, and it is proposed to give licences to 839 new FM channels.

MY FM's initiative 'Har Ghante - 11 Gaane - nhi toh 11 lakh aapke' [For The Storytellers]

Description:To give its listeners an ultimate musical experience.

Print

Next Gen Publishing launches Popular Science India

Next Gen's ninth magazine is licensed from Bonnier Corporation, and is a leading source of science and technology news, globally.

Parents get an edge with the launch of ParentEdge

The bi-monthly parenting magazine has been launched for parents of school-going children.

Make India consume more almonds [Adept Media]

Description:Recreating the relevance for almonds in the lifestyle of today's consumers, there-by increasing consumption.

Digital

At 1 million, Gujarat tops MNP list in the country

As on May, 10.57 million subscribers have requested for porting their numbers.

Google to provide local bus service information in Chennai and Hyderabad

Google currently offers Transit service in Delhi, Mumbai, Bengaluru, Pune, and Ahmedabad.

Barista Lavazza Hawaiian Summers Menu Campaign [AliveNow - Social Media Management]

Description:Promoting the new Hawaiian Summers Menu Campaign on social media and create awareness about the new beverages and eatables.

Below the Line (BTL)

Aviva Life Insurance to send young scholars to Oxford

As part of the 'Aviva Young Scholar Hunt', five winners will be flown to the UK to visit the Oxford University where they will also meet the brand's ambassador Sachin Tendulkar.

Tata Photon rolls out large signage for 'Get Speed, Get Time' campaign

The branded signage, while being simple, attracts the attention of commuters and passers-by with its backlit capability and well-manicured garden.

Maruti makes Sports Sponsorship go Mobile [Affle]

Description:To leverage the Sports Sponsorship platform for Maruti on mobile, and make Maruti's brands integrate with all consumer touchpoints for sports content on mobile.

Daily NewsLetter